Marking its first public reveal, Moovi's all-new ORE‑X Pro lands at Shanghai Juss International Equestrian Center during the 2025 Shanghai International Equestrian Culture Week, featured alongside iconic luxury automotive labels for an exclusive showcase. Together, time-honored equestrian heritage and forward-looking Moovi kick off a brand-new narrative of future mobility. Curated lifestyle space Equus Atelier makes its on-site debut, weaving futuristic mobility aesthetics into the arena's timeless architecture. At the Maybach International Equestrian Charity Tournament, four ORE‑X Pro machines share the turf with elite thoroughbreds for the bespoke Tech Knight Challenge.
A Legendary Equestrian Stage in Shanghai
Home to China's top-tier equestrian standard, Shanghai Juss International Equestrian Center hosts the annual Shanghai International Equestrian Culture Week. More than 300 distinguished horse-rider assemblies gather here to compete, forming one of China's most influential equestrian galas.
The Age-Old Spirit of Riding
Back in the era of iron cavalry, knights and steeds served as timeless symbols of exploration. This pioneering spirit of control, speed and elegance has evolved into the core soul of equestrian sports.
Moovi Reinterprets the Philosophy of Mastery
Rooted in equestrian's timeless pursuit of precise manipulation, Moovi transforms classic riding spirit into futuristic mobility craftsmanship. ORE‑X Pro replicates the harmonious bond between human and horse via refined mechanical performance, linking traditional equestrian art to next-gen personal transport.
Moovi: The Modern Successor to Chivalry
Anchored in profound equestrian heritage yet empowered by innovative technology, Moovi breathes new life into the ancient ethos of chivalry and mastery, standing as the definitive modern interpreter of riding culture.
